Monday, October 27, 2014


RJ Ledesma of Mercato Centrale
Those who attended the free seminar on How to Develop Your Business Food Idea got an advantage of possibly winning the coveted prize of the upcoming New Big Food Entrepreneur contest.

The free seminar on How to Develop Your Business Food Ideas during the  startup of Food Entrepreneur Weekend last October 25 (Saturday) in Mercato Centrale tent in Bonifacio Global City (BGC), Taguig City.

It was when the organizers of the event leaked the secret success formula of those who became successful with the Mercato Centrale.  The attendees were picking gems of valuable insights from the revealing presentation of RJ Ledesma.

Ms. Jill Gerodias of Manang's Chicken introduces the company profile and the inspirational success story of their food business that originated from a recipe of her Manang.
Chef Jun-jun De Guzman whips it up with his dreamy dessert, a marbled Cream Cheese Swirl Espresso Brownie now featured in YUMMY magazine's October 2014 issue.
Chef Jun-jun and his team doing the on-stage demo on how to concoct his dreamy dessert. 
Chef Junjun flaunts his marbled Cream Cheese Swirl Espresso Brownie that landed on the cover of the October issue of YUMMY magazine.
The October 2014 issue of YUMMY glossy food magazine

RJ Ledensma, the co-founder of the Mercato Centrale recently becomes the Globe MyBusiness Ambassador and shares his insights and experiences on how the Social Media influences the success of those who joined the Mercato Centrale and stressed a number of points on why Mercato Centrale is so ideal for entrepreneurs. 
RJ talks about some of  the secret formula that he and his co-founder and associates were able to establish that brought them success in Mercato Centrale.

Other  valuable guests speakers include Armando "Butz" Bartolome, the President of GMB Franchise Development , Inc. and Chairman of the Association of Filipino Franchisers Inc.; Chef Jun-jun de Guzman, a columnist of Yummy food magazine; Dave Khodr, the Associate Publisher for Entrepreneur magazine;  Maricris Carlos, the Managing Editor of the  Entrepreneur magazine; Jill Gerodias of Manang's Chicken; Suzy Lee of the Spring By Ha Yuan; Adrian Adreano, the CEO of Moonleaf Holding, Inc. and user of myShopkeeper; and Sheila Faytaren, a franchisee of Moonleaf and user of myShopkeeper

Surprisingly, RJ manifested that based on their observation and evaluation, the Pinoy flavors, ingredients, and food performers were the most trending and popular in those years of Mercato Centrale's experience. 
A lucky winner of on-the-spot Globe AdBlast reads the text message that won him Gift Check from Moon Leaf.
The winning text message and the GC from Moon Leaf

Those aspiring entrepreneur contestants of the upcoming Next Big Food Entrepreneur must take time to read this Official Application Form (below) of the 2014 Next Big Food Entrepreneur to have an idea on what are needed to join the contest and what to expect from you in the contest. This application form doubles as your guide to the contest. 

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About Edgie Polistico

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Author of Philippine Food, Cooking, and Dining Dictionary. A lexicographer since the age of 14.  Filipino Linguist. Blogger with 11 blog sites. Researcher of food culture, pop culture, places, structures, transportations, churches and whatever interest him about the Philippines. Visual artist. Photographer. Traveler who had been to all four corners of the Philippine archipelago, and still setting more footprints. 

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